Jun
16
Big Day for Newspaper Access
Filed Under Live, Marketing Consultancy, Work
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With this little email popping into the ‘inbox’, a new era in the relationship between Print and the Internet has begun.
“Times Online is closing. Dear Simon, We would like to inform you that the Times Online website, timesonline.co.uk is closing today. It will be replaced by our two new websites: thetimes.co.uk and thesundaytimes.co.uk. As you are already registered, you can continue to enjoy access – simply visit thetimes.co.uk or thesundaytimes.co.uk and enter your login details in the box on the bottom right to explore. We hope to see you soon. The Times and The Sunday Times”
From now on, if you wish to access either The Times or The Sunday Times you have to register, log on and there is an inevitability about having to pay GBP1 per day in the not too distant future.
The question we ask: Will the others follow suit? Or is Rupert using one of his flagships as the pioneer and feeling the temperature?
It’s going to be interesting.
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